Exclusive for you

eefjegrinsven
25 feb 2015
2 minuten om te lezen

When we hear the word exclusive we immediately feel ourselves special and rich. Because if it is exclusive, it must have been expensive and good quality. This is my interpretation of exclusive: Exclusive is something that is only available for a short period of time or there are only a few in the world. For instance, garage sales, pop-up stores, festivals all these things are crowded because it is available for a only particular dates. This trend is picked up by different kind of sectors like appearance for instance the design group MOAM. They showed a pop-up exposition what was loaded with people who were so curious. Why are we so curious because it is temporary? This is a good advise for marketers. Another thing popped up in the appearance sector related to exclusivity: As New York Fashion Week kicks off, expect to see a new face proudly strutting down the runway. Meet Jamie Brewer: American Horror Storyactress, disability advocate, and now, the first woman with Down Syndrome to grace the NYFW catwalk. We already saw some “normal” sized models at the runway but maby this is another break threw.

But how can we relate this to human movement or leisure? Human movement in the word of transport is always linked to exclusive. For example the taxi service uber. This is a taxi company who does not live by the normal taxi company rules because they say that is outdated. Even when I look at the paintings of the past I see people standing with all their richness. Do we have tob rag about the things we got? Yes because that is wat makes us feel more special than the other person. We like to show off. At least, I do. So we can relate this also with the mass-production of everything these days. What if we produce in our own country? Yes it is more expensive but why don’t we lower the amounts? It creates employment and you can have a better eye on your collection.

I have a concept in mind for the next period of school what is based on exclusivity. I hope I can cross-sectors the right way to strengthen the trend exclusivity. Lets go for quantity over quality. Form a community and work together.